On September 3, we will be organizing the 3rd WeChat Expo in Shanghai.

WeChat Expo is the best educational networking event gathering top experts, consultants, software vendors focusing on Lloyalty Programs, Store Development, CRM Solutions, Survey & Polls, Micro-Sites, Customer Service, Lead Generation, Payment and Strategy on WeChat plarform.

Combining an exhibition floor, a series of workshops and an extensive networking area, this event will facilitate first-hand interactions between WeChat experts, digital marketing and social media managers from leading MNCS in Shanghai.

Why Attend WeChat Expo

WeChat Expo & Workshops brings together WeChat experts, consultants and Heads of Digital, Social, Mobile and Audience Engagement at brands and media companies to discuss how the pioneers in this space have been experimenting and starting to figure out what works, how to engage with authentic content and how to monetize.

Why is WeChat Expo better than other events?
- Best Attendees - with already 10 WeChat events organized in Shanghai, we have built a database of over 2,000 digital marketing/social media executives (all of them can be your potential clients).
- Convenient 1-day Saturday format - perfect for those busy people who cannot leave the office during the week!
- Downtown location - located at Naked Hub co-working space, it's a unique conference venue and event experience in Shanghai.
- Reasonably priced booth - why should you pay RMB 3,000 or 5,000 for a simple table when you can get the same for only RMB 1,888!
- Best deal for delegates - only RMB 350 including access to all-day workshops, full lunch set, unlimited beer and soft drinks.
- Last but not least, NO Sales Pitches from Vendors

If you're seeking real-world solutions in a convenient location, the 1-day WeChat Expo offers an incredible value for the highest quality learning experience.

Who Attend WeChat Expo?

The delegates at WeChat Expo  together comprise a unique group of the movers and shakers in the social media and digital marketing industry in China.

– They are English-speaking executives with intra-China or pan-Asia regional responsibilities
– A hybrid group of WeChat experts, consultants, digital media agencies and manufacturers, retailers, brand owners who are actively looking for solutions and expertise.
– Their function profile is very diverse with CEOs, COOs, directors, managers and executives.

This crucial event for the WeChat ecosystem aims to share ideas and networking opportunities with media, brands, charities and agencies who are successfully integrating messaging app platforms into their social mix to start conversations with their key audiences in China.

Designed BY digital marketing professionals FOR manufacturers, retailers, brand owners and entrepreneurs, WeChat Expo is a can’t-miss event. Join our event and our community!

Some of the topics to be discussed:

Starting & Growing Followers
- "Service account vs Subscription"
- "Getting Started with your Subscription Account"
- "O2O for Official Accounts: Businesses Nearby, Wifi Hotspots, and Coupons"
- "Growing your followers on WeChat"

Marketing
- "WeChat Engagement Marketing - Build Valuable Friendships by Listening"
- "Leading WeChat 1 to 1 marketing"
- Marketing Best Practices On WeChat
- "WeChat Gamification for Better User Engagement"
- "Using KOL as a Performance Marketing Tool"
- "WeChat - Best Practices for Brands"
- "3 key take aways for a great user journey on WeChat compaigns"
- "How to generate income, leads, and traffic thought WeChat"

Customer Services & CRM
- "How to do WeChat Marketing/Customer Service",
- "How to handle the responses on your WeChat marketing activities"
- "Lead Nurturing through Listening"
- "WeChat enterprise accounts- closing the loop on CRM and internal communication for business"
- "Customer Service Best Practices With WeChat"

Loyalty Programs
- "No More Cards! WeChat Loyalty & Membership CRMs"
- " Coupons: Powerful Marketing Tools for Retailers!"

Events
- "Organizing a productive event with WeChat"
- "Best Practices Using WeChat For Events"

E-Commerce
- "How to Make Your WeChat Sell"
- "Driving Offline Sales through WeChat"
- Key Tactics to Generate Traffic and Increase Conversion for Your WeChat Store
- Leveraging Free Trade Zones for Your WeChat Store
- "Why WeChat is the Only Realistic China E-commerce Option for Small Brand and New Market Entrants"
- "How to generate massive sales from WeChat?"
- "eCommerce with WeChat: How does it really work?"
- "Exploring the WeChat Custom Integration Opportunity"
- "Cross Border E-commerce via WeChat"
- "The Possibilities for Interactions with Brands on WeChat"
- "Best Practices for B2B Marketing & Engagement on WeChat"

Participation fee starts at US$ 55 (RMB 350) per person (early bird rate) includes luncheon, tea/coffee break and refreshments at center of Shanghai.