The Agenda峰会议程

It is the idea that Asia is becoming a leader in global business, and in order to keep on top of the changing trends in the world, we need to look to this part of the world.

The Cross Border Summit is an annual conference bringing together top e-commerce cross border business leaders from around the world to share about business strategy, marketing, team building, and other strategies to stay ahead in today's global world. While internet and technology has done amazing things to improve society and business, it has sprung up competitors from around the globe. Keep on top of these trends by attending the Cross Border Summit!

Day 1: Friday April 21, 2017

▼Theme: Import Chinese E-Commmerce B2C

8:00 – 9:00 Registration

Get your badges and grab your seats. Start networking!

9:00 – 9:15 Welcome by Michael Michelini

Get this show on the road. Learn the format, the vision, and exciting announcements on the future of cross border business!

9:15 – 9:45 China Import Policies and Procedures

A Chinese government representative will discuss import promotion policies from the government.

9:50 – 10:20 Using Wechat For Your E-Commerce

How to leverage the power of Wechat to sell products into China.

10:20 – 10:35 Tea Break

Grab some coffee, tea while networking with speakers and attendees.

10:35 – 11:05 Building a Team in China

Tactics for hiring, managing Chinese staff.

11:20 – 12:00 Mastering Chinese E-commerce marketplaces

Who is hot, and who is not, in the 2017 Chinese E-commerce marketplace battle.

12:05 – 14:00 Lunch

Lunch time alongside a live band.

14:00 – 15:00 Breakout sessions

Breakout session A: Chinese E-Commerce Marketing strategies.

Breakout session B: Taxes for international business owners

15:00 – 15:30 Speaker session: Money management in 2017, Cashflow, cross-border payments

How to best deal with currency and cash.

15:30 – 15:50 Tea Break

Grab some coffee, tea while networking with speakers and attendees.

15:50 – 16:50 Breakout sessions

Breakout session C: Leveraging Social media Influencers in China for your e-commerce.

Breakout session D: People management, hiring staff, managing staff, business partners. Keeping the ship running.

16:50 – 17:40 Networking & Matchmaking

Break out rooms on different topics and themes. Attendees choose which room to match make in

17:45 – 18:00 Closing Remarks

Recap of what we learned and accomplished today.

19:00  VIP Dinner (VIP ticket holders only)

The Cross Border Summit is officially over at 6pm. For VIP ticket holders and special guests we will have an exclusive dinner together.

Day 2: Saturday April 22, 2017

▼Theme: Export Cross Border B2C

8:00 – 9:00 Registration

Get your badges and grab your seats. Start networking!

9:00 – 9:10 Welcoming Speech

Introduce the day and what this conference is all about.

9:10 – 9:30 Trends in Cross-border E-commerce

Discuss Donald Trump, Brexit, RMB/USD changes, high level discussion on where the industry is going.

9:30 – 10:00 Mastering the Amazon Marketplace

Tips and strategies selling on Amazon in 2017.

10:00 – 10:30 Case Study: Amazon Top Seller

Insights and stories from a top performing Amazon seller in China.

10:30 – 10:50 Tea Break

Enjoy tea, coffee, and snacks while networking with other attendees

11:00 – 11:30 Leveraging New Export E-commerce Platforms

Don’t just rely on one sales channel. We will discuss various platforms to grow your e-commerce business.

11:30 – 12:00 China Manufacturing in 2017

Current trends, and managing under uncertain times with product development and quality control.

12:00 – 14:00 Lunch

VIP ticket holders will have private lunch. General entry will have separate lunches.

14:00 – 14:30 Global IP Strategies

Legal strategies for your global business, protect yourself.

14:30 – 15:30 Breakout sessions

Breakout Session A: Developing Export Based Cross-border e-commerce. A panel of experts sharing on a panel strategies, and tactics in 2017

Breakout Session B: Shipping and logistics, global to global complete shipping concepts and tips.

15:30 – 15:50 Tea Break

Tea, coffee, snacks, and networking with attendees.

16:30 – 17:00 Breakout sessions

Breakout Session C: Manufacturing and Product development tips and insights.

Breakout Session D: Payment solutions for a cross-border global business.

17:00 – 17:45 Networking & Matchmaking

Connect with speakers and attendees you met over the past 2 days.

17:45 – 18:00 Closing Remarks

Recap of what we learned and accomplished today.

19:00 VIP Networking Event

Special dinner and event only for VIP ticket holders and special guests.

D14月21日 主题▕ 进口 中国电商 B2C

Import Chinese ECommmerce B2C

    8:00 - 9:00
    峰会签到，分发胸牌，自由社交
    9:00 - 9:15
    主办方Global From Asia创始人Michael Michelini开场致辞
    9:15 - 9:45
    主题演讲：中国深圳前海管理局代表宣讲前海跨境电商新政策及面向企业的服务
    9:50 - 10:20
    主题演讲：如何利用微信营销做中国的电商市场？
    10:20 - 10:35
    茶歇
    10:35 - 11:05
    主题演讲：如何搭建团队，雇佣和管理中国员工？
    11:20 - 12:00
   主题演讲： 共同探讨2017年中国电商市场新格局
    

    12:05 - 14:00
    午餐+现场乐队
    14:00 - 15:00
    分论坛A ▕ 话题：中国电商市场的营销策略
    分论坛B▕ 话题：跨境电商企业如何更好地进行税收管理
    15:00 - 15:30
    主题演讲：2017年跨境支付与资金管理 
    15:30- 15:50    下午茶

    15:50 - 16:50
    分论坛C▕ 话题： 如何利用社交媒体营销在中国做电商市场？
    分论坛D▕ 话题：如何管理和雇佣员工，如何寻找和与合作伙伴合作？
    16:50 - 17:40
    换名片，社交环节与商务对接
    17:45 - 18:00
    结束语

    19:00
    VIP晚宴（仅限VIP贵宾票参加）

D2 4月22日 主题▕ 出口 跨境电商 B2C

Theme: Export Cross Border B2C

    8:00 - 9:00
    峰会签到，分发胸牌，自由社交
    9:00 - 9:10
    主办方欢迎致辞

    9:10- 9:30
    主题演讲：跨境电商新趋势分析
    9:30 - 10:00
    主题演讲： 2017年亚马逊销售的建议和策略
    10:00 - 10:30
    案例研究： 中国亚马逊顶尖卖家排行榜
    10:30 - 10:50
    茶歇
    11:00 - 11:30
    主题演讲： 探讨研究最新出口各种电商平台和销售渠道
    11:30 - 12:00
    主题演讲： 2017年中国制造：产品开发和质量控制的诀窍

    12:00 - 14:00
    午餐
    14:00 - 14:30
     主题演讲：关于全球知识产权的新战略    

    14:30- 15:30
     分论坛A▕ 话题：探讨中小企业出口的跨境电商的战略

     分论坛B▕ 话题：探讨中小跨境电商企业的物流选择

    15:30 - 15:50
    下午茶
    16:30 - 17:00
    分论坛C▕ 话题：产品研发和生产制造的建议
    分论坛D▕ 话题：跨境电商全球业务的支付解决方案
    17:00 - 17:45
    换名片，社交环节与商务对接

    17:45- 18:00
    结束语
    19:00
    VIP Party（仅限VIP贵宾票参加）